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2305
Results for ‘tiktok’
Member Exclusive
Future of TV Briefing: How addressable TV is advancing into the main linear TV market
November 3, 2021
Brands in Culture
‘If there’s a good reaction then we create it’: Inside Jaja Tequila’s ‘reactive’ approach to advertising as the brand aims to boost brand awareness
March 28, 2022
Brands in Culture
‘Go back to being authentic’: How 150-year-old Prudential Financial wants to maintain brand relevance
November 17, 2021
Member Exclusive
Media Buying Briefing: How Gale became the ‘tip of the spear’ for Stagwell Media Network’s growing agency roster
October 3, 2022
Member Exclusive
Marketing Briefing: As brands reassess in-housing needs, the war for talent with agencies nearing détente
June 14, 2022
Announcement
Audible, Artsy and VidMob are Digiday Greater Good Award Winners
January 13, 2022
Brand Safety
‘A triple whammy’: New study shows the dangers of brand proximity to viral video content
September 28, 2021
Content & Commerce
How eos skincare rode a TikTok trend to sales increases
April 16, 2021
Member Exclusive
The state of AI: Where WPP, R/GA, IPG and other marketers stand in 2025
January 8, 2025
Media
Here’s how 2021 went for publishers in five charts
December 29, 2021
Marketing on Platforms
‘A symbiotic relationship’: Why social media platforms are getting in front of the growing creator economy
June 16, 2021
Member Exclusive
Marketing Briefing: Marketers find value in new channels ahead of this unusual back-to-school season
July 20, 2021
The Programmatic Marketer
With media optimization a game of diminishing returns, advertisers turn the screws on creative quality online
January 19, 2022
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