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2643 Results for ‘tiktok’

Marketing on Platforms

Why a DTC jewelry brand is doing ‘everything we can to not be heavily reliant on paid’ social media ads

July 8, 2022
Member Exclusive

Media Briefing: How news publishers are covering the Ukraine-Russia conflict on TikTok

March 3, 2022
Member Exclusive

Media Briefing: Media execs start 2023 with reader revenue concerns

January 5, 2023
Evolving Agencies

Fragmented media landscape changes what clients expect from PR agencies

March 13, 2023
Brands in Culture

The ‘retirement’ of M&M spokescandies raises questions about viral marketing, edgy content

January 26, 2023
Brands in Culture

How Zola is boosting its OOH spending in New York for ‘engagement season’

December 8, 2022
Member Exclusive

Future of TV Briefing: Media and entertainment matchmakers, 2024 edition

January 17, 2024
Future of TV

House of Highlights’ creator-led content triples revenue

July 7, 2022
Retail Revolution

The growing creator economy: Creators divulge the social media platforms that actually earn them money

May 2, 2022
Retail Revolution

How Squarespace is marketing more directly to the creator economy

September 27, 2022
Brand Safety

NewsGuard: Programmatically-placed ads for major nonprofits and government orgs on dozens of misinformation websites

May 12, 2023
Marketing on Platforms

The rundown: How Snapchat laid the groundwork for a reset to users and advertisers

April 20, 2023
Marketing on Platforms

‘Eyeballs are shifting’: Why a DTC shapewear company is spending big on Pinterest and TikTok

February 17, 2022

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