research
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Digiday Research: 78% of publishers offer paid maternity leave
About 78% of the publishers polled by Digiday said they now provide paid maternity leave. But when it comes to paternity leave, many publishing organizations don’t seem to be as generous. Only 57% of the respondents in a fresh survey said their company grants new fathers paid leave.
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Digiday Research: 64% of publishing workers say they’re happy -
Digiday Research Report: Half of publishing industry workers are concerned with job security
rundown
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The Rundown: Video metrics will never be totally reliable
Until the ad tech industry standardizes video metrics and requires more transparency overall, people will never totally trust the numbers garnered from any source, first party or not. But after witnessing the fallout from Facebook’s faulty video metrics, marketers are a lot more prepared and smarter about how to handle things.
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The Rundown: In the media unionization wave, the stakes are rising -
The Rundown: Marketer FOMO is on full display at CES
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Digiday Magazine
Digiday Magazine Issue 16
Business models across all industries are shifting. Talk to any executive about their challenges, the conversation will quickly turn to people — finding them, keeping them, motivating them. Our latest issue of Digiday magazine focuses on modern work through the lens of people, culture, automation, spaces and balance.
Digiday Events Briefings
Brand Summit Dec 2018
Brands face some tough decisions ahead. In 2018 their demands for better control over the marketing landscape — from their agency partners to platforms — kept rising, and that trend will become increasingly pronounced in 2019. Meanwhile, brands face challenges as they figure out how to bring more capabilities in-house. At the Digiday Brand Summit in Palm Springs, California, marketers met to discuss these challenges and what the year ahead will hold.