Publishing in the Platform Era
Audiences consume most of their content across their favorite platforms. The question for publishers is where to put their content — and how much of it to put there — as platforms come between them and their audiences.
Research Briefing: Facebook loses favor with publishers, brands and agencies
In this week’s Digiday+ Research Briefing, we examine how social platforms Facebook and TikTok are faring, as Facebook removes its News tab and TikTok faces a potential ban in the U.S. (again), and how podcast networks are planning to use AI to translate shows, as seen in recent data from Digiday+ Research.
March 14, 2024 • 5 min read
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How much can states regulate social media? The Supreme Court hears cases for and against
February 27, 2024 • 7 min read -
Research Briefing: Gen Z gets breaking news first through social media like TikTok
January 25, 2024 • 1 min read -
How theSkimm plans to grow its new wellness newsletter to 1 million subscribers
January 17, 2024 • 5 min read -
Research Briefing: News publishers reach Gen Z on social platforms
January 11, 2024 • 5 min read -
CES Briefing: Publisher sales teams head to CES to get a ‘vibe check’ on the 2024 ad market
January 9, 2024 • 10 min read -
Media Briefing: For some publishers, Google referral traffic is down
November 30, 2023 • 13 min read -
How National Geographic is using its contributor network to refresh its social media channels
October 31, 2023 • 6 min read -
As news aggregator referral traffic slips, publishers turn their attention inward
October 30, 2023 • 4 min read