Publishing in the Platform Era
Audiences consume most of their content across their favorite platforms. The question for publishers is where to put their content — and how much of it to put there — as platforms come between them and their audiences.
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Confessions of a social media manager on the pressure of managing live streams
April 21, 2023 • 4 min read -
Why creator Kat Stickler isn’t worried about a possible TikTok ban
April 18, 2023 • 4 min read -
Publishers move past seeing social media platforms as traffic drivers
March 10, 2023 • 6 min read -
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Why content on Snapchat has become less profitable for some news publishers
February 15, 2023 • 7 min read -
Pinterest jockeys for position in platforms arms race for short-form video
February 9, 2023 • 4 min read -
Publishers lament the removal of Twitter Moments as referral traffic dips
January 18, 2023 • 6 min read -
How Betches Media is using short form, vertical video to continue growing in 2023
January 17, 2023 • 4 min read -
Vice Media is ready to sell ads on Twitch, starting with Refinery29’s Good Game show
January 9, 2023 • 6 min read -
