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Ad Tech Briefing: The downstream implications of Publicis Groupe’s $2.2 billion bet on LiveRamp
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2612
Results for ‘tiktok’
Future of TV
‘What’s Facebook Watch?’: VidCon teens and tweens on video platforms
July 12, 2019
Business of TV
The Disruptor: Why AT&T tapped Jason Kilar to make sense of WarnerMedia
April 6, 2020
Member Exclusive
Mall rats: Gen Z shoppers are rerouting the future of physical retail
March 27, 2020
Marketing
How Mountain Dew used a ‘fan engagement team’ to create a Mountain Dew body wash
January 10, 2020
Member Exclusive
The Rundown: How Pinterest is the Disney World of platforms
December 5, 2019
Publishing in the Platform Era
NBC News expands ‘Stay Tuned’ from Snapchat to other platforms, including TikTok
June 17, 2019
Marketing on Platforms
Facebook will shut down Facebook Audience Network’s mobile web arm
February 5, 2020
Marketing on Platforms
TikTok is testing interest-based ad targeting
June 4, 2019
Marketing on Platforms
Eos is quadrupling its media budget to overhaul the brand and reintroduce it to consumers
August 26, 2019
Beyond Ads
The anti-predictions: What won’t happen in media and marketing in 2020
December 31, 2019
Future of TV
On track to reach $10m, youth-focused video publisher Kyra TV diversifies into talent management
August 27, 2019
Member Exclusive
Anxiety has become the new normal
September 12, 2019
Marketing on Platforms
TikTok’s ad load has increased, but the quality remains low
May 21, 2019
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