Marketing on Platforms
It's a platform world, and we're all just living in it. Brands are grappling with how to create content across Facebook, Snapchat and Instagram -- and whatever new thing comes along next.
Digiday+ Research: The state of social media marketing (spoiler: Instagram came out on top in 2024)
Digiday+ Research surveyed brand, retailer and agency professionals in 2024 to rank platforms based on usage and spending.
December 6, 2024
