Future of TV
Future of TV Briefing: The implications of IAB Tech Lab’s in-stream vs. out-stream video ad guidelines
This week’s Future of TV Briefing looks at how IAB Tech Lab’s recent definition of in-stream video advertising affects the online video advertising marketplace.
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SponsoredHow Comscore is simplifying pre- and post-campaign measurement for advertisers
7 hours ago -
Member ExclusiveFuture of TV Briefing: TikTok’s other creator monetization program
November 30, 2022 -
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Member ExclusiveFuture of TV Briefing: The market for TV and streaming shows is in a correction period
November 16, 2022 -
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Member ExclusiveFuture of TV Briefing: News organizations prepare for ‘the TikTok election’
November 2, 2022 -
Member ExclusiveFuture of TV Briefing: Why YouTube and TikTok are/aren’t being left out of TV’s measurement makeover
October 26, 2022 -
Member ExclusiveFuture of TV Briefing: A Q&A with NBCUniversal’s chief data officer John Lee
October 19, 2022 -
