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Last chance: Join us in NYC on July 15 for CTV Advertising Strategies.

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Future of TV

The Creator Economy

YouTube vs. TikTok vs. Instagram: What Gen Z really watches in 2025

At VidCon 2025, more than a dozen Gen Z attendees weighed in on the video apps they are most and least likely to watch.

June 30, 2025

Member Exclusive

Future of TV Briefing: YouTube gives a peek at how its recommendation algorithms work

June 25, 2025
Business of TV

How TikTok’s ‘The Secret Lives of Mormon Wives’ landed on Hulu, with Select Management Group’s Danielle Pistotnik

June 24, 2025
Sponsored

How leading publishers use data to refine subscription and ad strategies
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Future of TV Briefing: Upfront ad buyers debate the value of out-of-home viewership

June 18, 2025
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Future of TV Briefing: The upfront measurement currency changeover will prolong the market and affect how ads are priced

June 11, 2025
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Future of TV Briefing: A Q&A with Michelle Khare on why YouTube creators are contending for Emmys

June 4, 2025
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Future of TV Briefing: How Amazon and Google are trying to undercut The Trade Desk’s CTV ad business

May 28, 2025
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Future of TV Briefing: How flexibility could funnel more upfront dollars to Amazon & Netflix this year

May 21, 2025
Business of TV

An Upfront Week recap and upfront market preview with Horizon Media’s David Campanelli

May 20, 2025
Business of TV

Agency execs expect sports to push the upfront’s pace, pricing with up to double-digit spending increases

May 19, 2025
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Future of TV Briefing: The 2025 upfront preview

May 14, 2025
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Future of TV Briefing: CTV ad market’s transparency problem hits a boiling point

May 7, 2025
Business of TV

What’s in and out in this year’s TV and streaming ad upfront market

May 6, 2025

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