Life Beyond the Cookie
A comprehensive view of how the ad industry at large is preparing for the loss of the third-party cookie.
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Google’s 2024 cookie deprecation deadline is still on, says vp of global advertising Dan Taylor
November 28, 2023 • 4 min read -
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GroupM agrees to new program that lets clients experiment within Google’s Privacy Sandbox
November 15, 2023 • 4 min read -
Study examines combining first-party and third-party data to reach wider audiences, reduce costs
November 15, 2023 • 3 min read -
Independent ad tech continues to tick along even as storm clouds gather overhead
November 13, 2023 • 3 min read -
Media Briefing: Publishers air pain points at the Prebid Summit
October 26, 2023 • 10 min read -
Media Briefing: Publishers say a cookie-less future remains murky, overheard at the Digiday Publishing Summit
September 21, 2023 • 9 min read -
Research Briefing: Small publishers worry less about measurement than larger publishers
July 27, 2023 • 5 min read -
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Research Briefing: Brands are much less concerned this year about the end of the cookie
July 20, 2023 • 3 min read -
Digiday+ Research: Brands express a lot less worry tied to the end of the third-party cookie
July 19, 2023 • 5 min read -