Beyond Ads
As display advertising craters, publishers are tasked with seeking out creative new ways to monetize beyond standard advertising.
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How The Guardian’s Luis Romero is selling the legacy U.K. publication in the U.S.
March 21, 2023 • 4 min read -
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SponsoredHow advertisers are leveraging omnichannel attribution and measurement to power CTV
4 hours ago -
Using TikTok creators as a marketing tool, Panera Bread tries to rise buzz with millennials, Gen Z
March 17, 2023 • 3 min read -
Digiday editors expect AI, programmatic and privacy to be top trends at the Digiday Publishing Summit
March 14, 2023 • 4 min read -
How marketers are adapting to reach siloed audiences in a fragmented social media landscape
March 8, 2023 • 5 min read -
As marketers’ use of QR codes grows, so does the potential for technical issues
February 23, 2023 • 5 min read -
ChatGPT just the start: Here are 10 AI workplace tools that can boost productivity
February 20, 2023 • 1 min read -
Why the XFL’s comeback is on social media as much as the football field
February 16, 2023 • 4 min read -
Microsoft’s ad ambitions for ChatGPT-powered Bing bring new opportunities — and questions
February 16, 2023 • 4 min read -
Rémy Martin leverages the Super Bowl to attract a younger audience, as Anheuser-Busch steps aside
February 10, 2023 • 3 min read -
Digiday+ Research: On the eve of the Super Bowl, brands much prefer advertising on CTV over traditional TV
February 9, 2023 • 4 min read -
Media Briefing: Market check on which ad categories are spending on publisher campaigns
February 9, 2023 • 11 min read -
The Athletic’s Sebastian Tomich is looking beyond ads and subscriptions to reach profitability
February 7, 2023 • 4 min read