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Media
Marketing
Future of TV

‘Exclusive is illusive’: U.K. publishers launch plan to mitigate loss of traffic when sources aren’t properly cited

Duopoly
Video Anywhere
Brands in Culture
The Confessions

Media
Marketing
Future of TV

Member Exclusive

Media Buying Briefing: Despite lingering issues, cannabis marketing is growing as a new programmatic solution enters the fray

One attempt to bring more rigor and order to a confusing marketplace is a partnership between a programmatic ad platform for the cannabis ma...

17 hours ago by Michael Bürgi
Content & Commerce

Blavity to continue building its virtual event model in the metaverse after successful AfroTech
Publishers and Google

‘Exclusive is illusive’: U.K. publishers launch plan to mitigate loss of traffic when sources aren’t properly cited

Audio Anywhere

SXM Media’s Lizzie Widhelm on the challenges advertisers face with podcast ad buying

by Sara Guaglione

Member Exclusive

Digiday+ Research: Alternate identifiers now figure in advertising deals for two thirds of publishers

by Max Willens
Publishing in the Platform Era

TikTok taps BuzzFeed to produce the first sponsored weekly live shows on the platform

by Sara Guaglione

Marketing on TikTok

How 2021 taught Gallery Media to quickly adapt its TikTok playbook

by Kayleigh Barber
The Programmatic Marketer

Here’s why Outbrain is buying Video Intelligence for $55 million

by Ronan Shields
Sponsored

How advertisers are shifting mindsets to succeed amid iOS 15 and other identity challenges

by Stirista
Future of Measurement

‘The beginning of a trend’: Performance metrics begin creeping into different parts of publishers’ ad deals

by Max Willens
Member Exclusive

Media Buying Briefing: Omnicom’s OMD takes the next step in turning attention metrics into a valuable KPI for brands

by Michael Bürgi
Subscriptions

Inside the in-person return of Pop-Up Magazine and how the storytelling tour rekindled a community of fans

by Kayleigh Barber
Content & Commerce

Why publishers are introducing (and growing) product box programs

by Sara Guaglione
Video Anywhere

‘We can do this for all of our sports’: With Gameday Central, the Philadelphia Inquirer bets on live streaming video sports coverage

by Max Willens
Member Exclusive

Media Briefing: Publishers are adopting a Tuesday-Thursday in-person workweek

by Tim Peterson
Evolving Agencies

Why proper use of contextual targeting needs to focus on mindset more than metadata, report

by Michael Bürgi
The Programmatic Publisher

How small Black- and Latinx-owned print publications created digital advertising businesses through the Google News Initiative

by Kayleigh Barber
Equality and Opportunity

How Vice Media Group’s Daisy Auger-Dominguez has put DE&I plans into practice

by Tim Peterson
Beyond Ads

‘There is room for challengers’: Team Whistle looks to OTT and CTV to boost its agency business

by Max Willens
Coronavirus Fallout

How ComplexCon attendees felt about the in-person return of Complex Networks’ flagship event

by Tim Peterson

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