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As athletes embrace owned media properties, they’re pushing for more involved brand deals
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    2685 Results for ‘tiktok’
  • Publishing in the Platform Era

    BuzzFeed expands creator network to produce more content while keeping fixed costs down

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  • Marketing on Platforms

    La importancia de monitorear las redes sociales: Hulu ajusta su estrategia para conocer los intereses de los espectadores

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  • Marketing on Platforms

    El CEO de Ebiquity explica por qué los anunciantes frenan el gasto en el duopolio Google-Facebook

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    Anastasia Soare habla de los 25 años de Anastasia Beverly Hills: “El sueño americano sigue vivo”

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  • Member Exclusive

    Media Briefing: Here’s what publishers want to see on Threads

    August 3, 2023
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    Future of TV Briefing: A Q&A with Major League Baseball’s CRO about the league taking bigger swings in streaming

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  • Digiday @ Advertising Week

    Advertising Week Briefing: Media companies evolve digital video use to increase audience, ad revenue

    October 21, 2022
  • Beyond Ads

    Dopamine rush to deeper engagement: short-form video boom fuels brands’ embrace of longer-form content

    June 2, 2023
  • Digiday @ Cannes

    Cannes Briefing: After anti-‘woke’ marketing backlash, purpose-driven messaging reconsidered — plus CMO video series

    June 22, 2023
  • Beyond Ads

    Después de que la Corte Suprema de Estados Unidos anulara el caso Roe vs Wade, las marcas de anticonceptivos aumentan su publicidad en línea

    August 10, 2022
  • Sponsored

    How social media is helping brands connect with Gen Z audiences

    October 18, 2022
  • Influencers
    Marketing on Platforms

    La razón por la que Google y Samsung se asociaron con la personalidad de TikTok Addison Rae para una campaña nostálgica de los años 90

    August 9, 2022
  • Member Exclusive

    Marketing Briefing: As in-housing becomes a mainstay, marketer mindsets on in-housing vs. agencies needs to change

    May 9, 2023
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