Microsoft Advertising VP Rob Wilk explains how it plans to burnish its $10bn ad business
Future of TV Briefing: How macroeconomic uncertainty is factoring into this year’s TV upfront market
This week’s Future of TV Briefing looks at how macroeconomic factors like higher inflation and supply chain challenges will play a role in this year's annual TV advertising upfront negotiations.
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DIGIDAY+ RESEARCH
Member Exclusive
Digiday+ Research: Publishers stick with 2020 revenue priorities, meh on the metaverse and emerging tech
Publishers have returned to their pre-pandemic revenue priorities of direct-sold, subscriptions and branded content. And they have little us…
Member Exclusive
Digiday+ Research: Publishers stick with 2020 revenue priorities, meh on the metaverse and emerging tech
Publishers have returned to their pre-pandemic revenue priorities of direct-sold, subscriptions and branded content. And they have little us…
Media
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How Microsoft plans to storm adland: ‘Attribution, CTV, in-game ads and potential M&A’ - Inside Hearst UK’s multi-pronged approach to third-party cookie replacements
- Out of home fights for greater ad share as it cites better value on action taken by consumers
- The Rundown: BuzzFeed Inc. revenue up by 26% despite hits to commerce business, expects similar momentum in Q2
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Member ExclusiveMedia Buying Briefing: Omnicom Media Group tackles supply-chain challenges for its clients
Marketing
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In-game advertising experts question Microsoft and Sony’s gaming advertising plansThe importance of free-to-play titles is one reason why some in-game advertising experts are skeptical about the tech giants’ ability to suc...
- ‘A lot of these brands need a reality check’: Confessions of a PR agency founder on agency ‘jumpers’ and tense client-agency relationships
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Member ExclusiveMarketing Briefing: ‘This is a better way to travel’: Q&A with Airbnb’s global head of marketing on the company’s new capabilities, in-housing
- The vast majority of marketers are unhappy with their Customer Data Platforms, but then again, not many are sure what they really are
- How the layoffs at Upcomer show the challenges of public ownership in esports media
Future of TV
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Future of TV Briefing: How macroeconomic uncertainty is factoring into this year’s TV upfront marketThis week’s Future of TV Briefing looks at how macroeconomic factors like higher inflation and supply chain challenges will play a role in t...
- A Q&A with Google’s Tim Craycroft about YouTube’s upfront pitch and ad product plans
- WTF is the TV upfront?
- ‘The opportunity has never been bigger’: How the creator economy has opened options for creators to profit from their intellectual property
- The Rundown: Disney crosses 205 million total streaming subscriptions as Disney+’s quarterly subscriber growth surpasses rival streamers
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Modern Retail
Retailers
Target’s profitability dips as product forecasting gets more complicatedTarget's operating margin dropped from 30% to 26% year-over-year, as the retailer discounted inventory, navigated supply chain issues and increased staff wages. Analysts explained that Target's earnings highlight the increasing difficulty of getting the right product at the right time amid headwinds ranging from inflation to continued supply issues. The post Target’s profitability dips as product forecasting gets more complicated appeared first on Modern Retail.
Retailers
Target’s profitability dips as product forecasting gets more complicatedTarget's operating margin dropped from 30% to 26% year-over-year, as the retailer discounted inventory, navigated supply chain issues and increased staff wages. Analysts explained that Target's earnings highlight the increasing difficulty of getting the right product at the right time amid headwinds ranging from inflation to continued supply issues. The post Target’s profitability dips as product forecasting gets more complicated appeared first on Modern Retail.
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Beauty
Sephora, J.Crew Group and Gap form anti-bias coalition to combat in-store discriminationCalled the Mitigate Racial Bias in Retail Charter, the coalition brings together 28 U.S. retailers, including Sephora, J.Crew Group, Gap and Crocs, to sign a pledge to create a more welcoming shopping environment for BIPOC consumers.
Beauty
Sephora, J.Crew Group and Gap form anti-bias coalition to combat in-store discriminationCalled the Mitigate Racial Bias in Retail Charter, the coalition brings together 28 U.S. retailers, including Sephora, J.Crew Group, Gap and Crocs, to sign a pledge to create a more welcoming shopping environment for BIPOC consumers.
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Worklife
Leadership
Bosses without borders: The rise of the nomadic CEOThe nomadic CEO is a trend that is seriously global. WorkLife spoke to a range of remote CEOs about what inspired this change in lifestyle and how they run their businesses remotely. The post Bosses without borders: The rise of the nomadic CEO appeared first on WorkLife.
Leadership
Bosses without borders: The rise of the nomadic CEOThe nomadic CEO is a trend that is seriously global. WorkLife spoke to a range of remote CEOs about what inspired this change in lifestyle and how they run their businesses remotely. The post Bosses without borders: The rise of the nomadic CEO appeared first on WorkLife.