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more from Modern Retail
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Platforms
How neighborhood Facebook groups became havens for ultra-local businesses

Over months of lockdown, many Facebook users have turned to the social media platform to communicate with the people in the next street, or even the next house. For ultra-small local businesses, usually run by a single individual or a few partners, these same groups have become a haven to communicate with customers, advertise their services and even run the business. For the customers themselves, often unable to travel to neighborhoods further afield, they’re a useful tool to connect with recommendations in their immediate area or support local businesses they know to be struggling.

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Platforms
How neighborhood Facebook groups became havens for ultra-local businesses

Over months of lockdown, many Facebook users have turned to the social media platform to communicate with the people in the next street, or even the next house. For ultra-small local businesses, usually run by a single individual or a few partners, these same groups have become a haven to communicate with customers, advertise their services and even run the business. For the customers themselves, often unable to travel to neighborhoods further afield, they’re a useful tool to connect with recommendations in their immediate area or support local businesses they know to be struggling.

more from Glossy
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Beauty
What TikTok’s upheaval means for beauty influencers and brands

President Donald Trump’s statement on Friday that he would be “banning” TikTok in the U.S. via an executive order -- since revised to a 45-day deadline for a Microsoft acquisition -- has everyone in the TikTok ecosystem weighing their options.