Gaming & Esports
FaZe Clan’s $75 million product licensing business could represent the future of esports
As FaZe looks to escape the difficulties it experienced in the public market, its greatest strength might be a business unit that was already in action well before the acquisition: FaZe Clan’s product licensing business.
April 25, 2024 • 5 min read
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Why 2K is investing in sports games with ‘Top Spin 2K25’ and other titles
April 24, 2024 • 6 min read -
Media Buying Briefing: Can agencies help brands expand gaming and esports as women’s sports shine?
April 22, 2024 • 8 min read -
How Amazon Prime’s ‘Fallout’ series highlights the power of post-apocalyptic video game IP
April 22, 2024 • 5 min read -
Why the New York Times is forging connections with gamers as it diversifies its audience
April 19, 2024 • 5 min read -
Mobile esports reaches new heights in 2024 with a boost from Saudi Arabian investment
April 18, 2024 • 5 min read -
Here’s how some esports orgs are positioning themselves to withstand esports winter
April 16, 2024 • 4 min read -
How PGL used influencer co-streams to supercharge esports viewership
April 12, 2024 • 4 min read -
Why the esports industry’s publisher ownership model is on its way out
April 4, 2024 • 1 min read -
How Luminosity Gaming won over Kroger to get in to Super Smash Bros.
April 3, 2024 • 6 min read -
G/O Media and Kotaku staff are locked in a battle for the gaming website’s soul and business
April 1, 2024 • 9 min read -
How Google’s entry into in-game advertising puts a spotlight on an industry in flux
March 26, 2024 • 4 min read -
Why Riot Games is scaling back its dream of becoming ‘the next Disney’
March 25, 2024 • 7 min read