Prices rise Tuesday:
Join us Dec. 1-3 in Nashville for the Digiday Programmatic Marketing Summit
Podcasts
Media buys and mega partnerships: How the creator economy is splitting in two
There’s a growing bifurcation in the creator economy. While the Alix Earle’s and Mr Beast’s of the world take on the role of agencies, nano and micro creators have become media buys.
October 13, 2026