Podcasts
Georgia-Pacific’s Laura Knebusch breaks down CPG giant’s spending shift away from traditional TV
Traditional TV now accounts for less than 50% of Georgia-Pacific’s spending, but its share still exceeds streaming’s.
September 12, 2023 • 3 min read
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Reuters’ CRO discusses the role of political advertising and AI within the news organization
September 5, 2023 • 3 min read -
Digiday editors discuss the top trends from summer 2023
August 29, 2023 • 3 min read -
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Ad agency Pereira O’Dell budgets for contingencies in clients’ 2024 campaign strategies
August 22, 2023 • 3 min read -
Digitas North America’s Ariel Sims assesses the Threads and X era of the social ad market
August 15, 2023 • 3 min read -
How BDG is threading together communities on its social media platforms
August 1, 2023 • 3 min read -
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Ray Chao explains how Vox Media is building up a podcast subscription business
July 18, 2023 • 3 min read -
Digiday+ Research: The current state of podcast ad spending and strategies
July 13, 2023 • 26 min read -
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How Salon, TVTropes and Snopes improved programmatic CPMs with traffic shaping
June 27, 2023 • 3 min read -
Digiday podcast at Cannes: Why emissions need to be taken seriously today, not tomorrow
June 23, 2023 • 2 min read