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In Graphic Detail: How creators are using generative AI to shape video and design

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Business of TV

Member Exclusive

Future of TV Briefing: The 2025 upfront preview

This week’s Future of TV Briefing looks at the topics and trends likely to set the tone for this year’s upfront negotiations.

11 hours ago

Business of TV

Media buyers anticipate a slower TV upfronts season amid economic uncertainty

May 12, 2025
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Media Buying Briefing: Buyers to weigh the flexibility of digital with the Upfront’s legacy scale

May 12, 2025
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Why AI integration is the key to amplifying its value
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Future of TV Briefing: CTV ad market’s transparency problem hits a boiling point

May 7, 2025
Business of TV

What’s in and out in this year’s TV and streaming ad upfront market

May 6, 2025
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Media Buying Briefing: Google’s CTV updates show how the DSP arms race is accelerating

May 5, 2025
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CMO Strategies: A guide to marketers’ success metrics for ad-supported streamers, including Netflix, Prime Video and Roku

May 1, 2025
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Future of TV Briefing: How mid-sized advertisers may shape this year’s upfront market

April 30, 2025
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Future of TV Briefing: CTV advertisers fail to reach 80% of households

April 23, 2025
Business of TV

In the CTV race, LG Ad Solutions starts at the home screen

April 22, 2025
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Future of TV Briefing: The outlook for outcome-based measurement — and outcome-based buying

April 16, 2025
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Future of TV Briefing: Trump’s tariffs are making flexibility an upfront focal point yet again

April 9, 2025
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Future of TV Briefing: The programmatic state of play for this year’s TV and streaming upfront market

April 2, 2025

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