Digiday+ Research

Original research, charts and in-depth reports based on unique data collected from our proprietary audience of publisher, agency, brand and tech insiders.

Digiday+ Research: Subscriptions and events gain steam among publishers’ most significant sources of revenue

Direct-sold ads continue to be the dominant source of publishers’ revenue as we move out of the first quarter. But other revenue sources are gaining in importance, particularly subscriptions and events.