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20209 Results for ‘ markets’

Experimental Channels

Why some advertisers are reconsidering old school marketing channels

May 18, 2023
The Creator Economy

FTC updates prompt influencer marketing to revisit murky practices, avoid hot water for failure to disclose ads

July 28, 2023
Sponsored

How marketers are reaching audiences on second screens through CTV

May 16, 2023
Future of Measurement

How agencies are measuring impact for brands beyond the classic core metrics

September 13, 2023
Business of TV

How YouTube is mixing up the TV ad market

May 15, 2023
Evolving Agencies

Women’s sports marketing boom ‘huge up and coming opportunity,’ spurs new agency services

September 22, 2023
Español

CONMEBOL explica los retos y su estrategia de marketing de cara a la Copa América 2024 en Estados Unidos

March 18, 2024
Looking Back/Ahead to 2024

What marketers need to learn from breakthrough brand IP like Barbie, Nike, Super Mario Bros. for 2024

December 21, 2023
Evolving Agencies

Is Stagwell’s AI partnership with Google Cloud another loosened brick in walled gardens?

November 9, 2023
Sponsored

Expanding marketplaces are improving inventory sales and purchases for publishers and marketers

May 12, 2023
Content & Commerce

What TikTok’s e-commerce launch could mean for marketers and content creators

August 18, 2023
Member Exclusive

Future of TV Briefing: How programmatic became a bigger part of the TV and streaming ad business in 2023

November 29, 2023
Evolving Agencies

Brandtech Group finally closes its acquisition of Jellyfish as French investor Fimalac comes along for the ride

June 1, 2023

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