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The definitive Digiday guide to what’s in and out for advertising in 2026
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Marketing
Generative AI
Despite the hype, agentic AI isn’t ready to take the brand controls just yet
December 23, 2025
Brands in Culture
Starbucks hires first-of-its-kind marketing role heading up fashion and beauty collabs
December 22, 2025
Marketing on Platforms
TikTok Shop offers incentives to new sellers, as U.S. uncertainty is finally over
December 22, 2025
Brands in Culture
How the MAHA movement influenced food and beverage brands in 2025
December 19, 2025
The Programmatic Marketer
Why Georgia-Pacific is turning its programmatic scrutinty to the sell side
December 19, 2025
Member Exclusive
Future of Marketing Briefing: Why ‘just good enough’ is generative AI’s real threat to marketers
December 19, 2025
Marketing on Platforms
In Graphic Detail: Why YouTube is a genuine threat to Netflix
December 18, 2025
Marketing on Platforms
At Ebiquity, a new role signals marketing’s shift from metrics to meaning
December 18, 2025
AI Revenue Generation
Lowe’s wants to do more with AI shopping in 2026
December 17, 2025
Marketing on Platforms
‘This isn’t the old pre-roll world’: YouTube has been talking TV — now it’s selling that way
December 17, 2025
Retail Revolution
As every screen becomes shoppable, attribution problems resurface
December 17, 2025
Generative AI
The Disney-OpenAI deal and generative AI copyright concerns
December 16, 2025
Marketing in Sports
‘There’s tremendous opportunity’: NBA sponsorships lead on European expansion
December 16, 2025
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