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As Hollywood studios chase creator culture, ownership gets complicated
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Marketing
Marketing on Platforms
Lifestyle brand Stanley 1913 uses AI behind the scenes — but execs claim it won’t touch ad creative
July 23, 2026
The Creator Economy
TikTok’s Kat Marquez unpacks NBA and WNBA creator deal
July 23, 2026
The Sports Marketing Playbook
As athletes embrace owned media properties, they’re pushing for more involved brand deals
July 23, 2026
Retail Revolution
How Bloom Nutrition is expanding internationally
July 22, 2026
Data & Privacy
Fears of Big Tech bias underpin debates around W3C’s Attribution API
July 22, 2026
The Business of AI
Why agencies are taking a hybrid approach to synthetic audience research
July 22, 2026
The Sports Marketing Playbook
Nike versus Adidas: Which brand won the World Cup?
July 21, 2026
Member Exclusive
Ad Tech Briefing: Apple’s continued interest in ads
July 21, 2026
The Creator Economy
Five things the World Cup taught marketers about creators
July 20, 2026
Retail Media Rewritten
Walmart reveals soccer fans’ World Cup shopping habits
July 17, 2026
Member Exclusive
Future of Marketing Briefing: What World Cup breakout stars Haaland and Zlatan can teach marketers about sports stardom
July 17, 2026
Brands in Culture
Brands won this season of ‘Love Island USA’
July 15, 2026
Marketing on Platforms
Reddit questions if AI data deals could hurt its ad business
July 15, 2026
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