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In Graphic Detail: Why OpenAI’s ad business is still a work in progress
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2444
Results for ‘global creative’
Gaming & Esports
How Riot Games developed its brand identity for the League of Legends World Championship
November 4, 2022
Content & Commerce
Digiday DealBook: Truth Social acquisition extended, Lyft’s new media division, Axios bought by Cox and more
August 15, 2022
The 2023 Notebook
Agencies plan to focus on TikTok, among other channels, in 2023
January 2, 2023
Member Exclusive
Digiday+ Research: How the top ad-supported streaming services stack up on ad spending and more
April 25, 2023
Brands in Culture
Messi llega como chef a la cocina de Hard Rock Cafe poniéndole sabor a sus comerciales
July 24, 2023
The 2023 Notebook
WSJ, Insider, BDG among publishers revisiting pandemic lessons in business ops as potential recession looms
January 2, 2023
Marketing on Platforms
Fireball taps into streaming, Instagram to reach Gen Z of drinking age
October 6, 2022
Brands in Culture
Why Spotify makes Wrapped its annual marketing moment
December 1, 2022
Modern Newsroom
CNN’s new, proprietary publishing platform helps ‘reduce tech debt’
April 20, 2023
Awards
Coca-Cola, Edelman and Tropicana are winners of the 2022 Digiday Awards
December 8, 2022
Member Exclusive
Media Briefing: Parallel path tests are publishers’ best tool for selling advertisers on first-party data offerings
June 22, 2023
Retail Revolution
Two indie media agencies tackle e-commerce in distinct ways, including via Amazon, Shopify, for a more full-funnel sync with consumers
November 8, 2022
Content & Commerce
As Walmart adds TikTok, Snap, Roku and others to its marketplace, GroupM evaluates the whole sector
September 20, 2022
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