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2422 Results for ‘global creative’

Retail Revolution

Two indie media agencies tackle e-commerce in distinct ways, including via Amazon, Shopify, for a more full-funnel sync with consumers

November 8, 2022
Modern Newsroom

CNN’s new, proprietary publishing platform helps ‘reduce tech debt’

April 20, 2023
Content & Commerce

As Walmart adds TikTok, Snap, Roku and others to its marketplace, GroupM evaluates the whole sector

September 20, 2022
Gaming & Esports

How Riot Games’ partnership with Jackson Wang highlights music’s role in driving esports fandom

October 27, 2022
Member Exclusive

Marketing Briefing: While World Cup is a ‘uniting event,’ sponsors play through branding fouls

November 29, 2022
Member Exclusive

Media Briefing: Parallel path tests are publishers’ best tool for selling advertisers on first-party data offerings

June 22, 2023
Sponsored

How brands are activating Gen Z and millennial TikTok audiences

August 18, 2022
Gaming & Esports

Here are 5 reasons why gaming IP is Hollywood’s next big money spinner

April 14, 2023
Brands in Culture

Fender wants to tap into nostalgia, experiential as people are ‘drawn to the vintage look’

October 12, 2022
Digiday Media Buying Summit

Media Buying Summit Day 1: Harnessing tech to better reach a changed consumer

October 13, 2022
Digiday @ Cannes

‘We had to tear up our brief’: AB InBev’s in-house agency founder talks progress on the ground in Cannes

June 27, 2022
Member Exclusive

Future of TV Briefing: Hollywood producers try to suss out the post-strike market for shows

October 4, 2023
Member Exclusive

Marketing Briefing: Meta continues to scoop up Black Friday and Cyber Monday ad budgets but TikTok tests are happening

November 22, 2022

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