Only five seats remain
for the Digiday Programmatic Marketing Summit, May 6-8 in Palm Springs.
The Business of AI
A look at how the industry is tackling generative AI in marketing and media, including use cases and revenue opportunities.
Marketing strategists search for a solution to AI’s all-too predictable outputs
Marketing strategists embracing tools are finding AI’s penchant for predictability puts a ceiling on their usefulness. But the search for a solution prompts questions over how much they should rely on the machines.
April 22, 2026