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Electronic Arts has built its own ad server in a renewed push for ad dollars
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599
Results for ‘NBA’
Publishing in the Platform Era
2018 will be a pivotal year for Facebook’s video ambitions
January 2, 2018
Marketing
‘The willingness to grind it out’: 360i’s Bryan Wiener on making it
November 9, 2017
Going Global
ESPN is linking with Tencent to live stream the ESPYS in China
July 12, 2017
Publishing in the Platform Era
Snap is turning to programmatic ads for Snapchat shows
October 23, 2017
Future of TV
ESPN to produce digital-only ‘SportsCenter’ shows during the NBA Finals
June 1, 2017
Future of TV
With ‘Game of Zones,’ Bleacher Report has entertainment ambitions
June 9, 2017
Experimental Channels
Big-time sports are coming to virtual reality
July 20, 2017
Brands in Culture
R/GA and SapientRazorfish lead this year’s Digiday Awards finalists with three nominations each
September 20, 2017
The Creator Economy
Cheatsheet: How the FTC is cracking down on deceptive influencer marketing
September 19, 2017
Subscriptions
Behind The Athletic’s plans to grow local sports news subscriptions
August 29, 2017
Marketing on Platforms
Wimbledon to localize its bid to become a digital media brand
July 21, 2017
Brands in Culture
The sad state of American TV ad copywriting
June 13, 2017
Marketing on Platforms
Inside the NBA’s UK content strategy
January 24, 2017
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