Seb Joseph

Seb Joseph

Data Regulation

‘Active curation’: As TCF’s future hangs in the balance, advertisers’ audience tracking plans are in a holding pattern
Managing Through Crisis

‘More self-sufficient’: The changing (yet again) and increasingly challenging role of the CMO
Marketing on Platforms

Inside Reddit’s U.K. advertising growth ambitions
Data Regulation

With the future of third-party addressability on the open web hanging in the balance, the ad industry divides in two
Publishing in the Platform Era

‘The juice isn’t worth the squeeze’: Why Future waved bye bye to Google’s AMP and hasn’t looked back
Managing Through Crisis

‘Stability, not flexibility’: Making sense of 2022’s ad spending narrative
The Programmatic Publisher

With Google’s latest Privacy Sandbox update, European publishers see silver lining
Marketing on Platforms

The Rundown: Google, Meta and Amazon are on track to absorb more than 50% of all ad money in 2022
Data Regulation

‘Like an atomic bomb’: So what now for the IAB’s GDPR fix after regulator snafu?
Life Beyond the Cookie

Understanding Google’s FLoC replacement Topics, and its unanswered questions
Agency Culture

‘The business is at a level of scale now’: The Brandtech Group CEO David Jones on building a business for the ‘post-advertising’ world
Gaming & Esports

In Graphic Detail: The great gaming consolidation
The Programmatic Marketer

With media optimization a game of diminishing returns, advertisers turn the screws on creative quality online

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