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As OpenAI gears up to launch ChatGPT ads, marketers try to keep up
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Member Exclusive
Future of TV Briefing: How the future of TV is shaping up so far in 2022
July 6, 2022
Evolving Agencies
‘First to be chopped from the budget’: PR professionals weigh in on changing communications landscape as clients seek viral fame
June 2, 2022
Modern Retail
La línea de cuidado de mascotas de Snoop Dogg entra en Petco, PetSmart y Kohl’s
July 6, 2023
Beyond Ads
Magnet’s Danielle Johnsen Karr explains why Team Whistle’s social content agency is not a branded content studio
June 14, 2022
Brands in Culture
How Zola is boosting its OOH spending in New York for ‘engagement season’
December 8, 2022
Digiday @ CES
CES 2024 kicks off with the rapidly expanding impact of AI on media and marketing front and center
January 8, 2024
Member Exclusive
Media Briefing: Media execs start 2023 with reader revenue concerns
January 5, 2023
Member Exclusive
Future of TV Briefing: Hollywood producers try to suss out the post-strike market for shows
October 4, 2023
Generative AI
Lo que el CEO de BuzzFeed quiere decir realmente sobre el giro de la empresa para convertirse en una compañía tecnológica y de medios con IA
April 9, 2024
Brands in Culture
The ‘retirement’ of M&M spokescandies raises questions about viral marketing, edgy content
January 26, 2023
Member Exclusive
Marketing Briefing: As in-housing becomes a mainstay, marketer mindsets on in-housing vs. agencies needs to change
May 9, 2023
Member Exclusive
Media Buying Briefing: Secondary sports like soccer get into the game for marketers, agencies
August 14, 2023
Beyond Ads
Dopamine rush to deeper engagement: short-form video boom fuels brands’ embrace of longer-form content
June 2, 2023
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