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“It’s about change management’: Sir Martin Sorrell says the billable hour is dying, but getting clients to move in is proving harder
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2559
Results for ‘tiktok’
Future of TV
Instagram is paying media companies to post Reels
August 2, 2022
The 2023 Notebook
In graphic detail: the rise of Amazon and Apple in adland
January 3, 2023
Brands in Culture
American Eagle taps Roblox, Meta Quest 2 to get in front of Gen Z shoppers
August 26, 2022
Modern Retail
Cómo Superplastic, respaldada por Amazon, intenta transformar sus juguetes en “celebridades sintéticas”
November 28, 2023
Publishing in the Platform Era
‘Misinformation on TikTok is a whole different beast’: How publishers are tackling the Ukraine-Russia war disinformation problem on TikTok
March 7, 2022
Experimental Channels
Why some advertisers are reconsidering old school marketing channels
May 18, 2023
Member Exclusive
Digiday+ Research: TikTok is hot, but agencies are skeptical of whether it works
March 23, 2022
Member Exclusive
Digiday+ Research roundup: Cookies, platforms and the economy ruled 2022
December 28, 2022
Modern Retail
A medida que aumenta la popularidad de los clubes de corredores, las marcas los buscan para degustaciones y patrocinios
January 11, 2024
Digiday @ CES
CES Briefing: ‘We’re in the middle of a storm right now’ as Google phases out third-party cookies
January 10, 2024
Member Exclusive
Digiday+ Research: TV will play an important part in brands’ holiday marketing
November 23, 2022
Beyond Ads
From TikTok and Roblox to ‘Game Of Thrones,’ how DuoLingo is using trends for viral marketing
August 23, 2022
Member Exclusive
Digiday+ Research: Brands, agencies say influencer marketing is still a worthwhile investment
April 12, 2023
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