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    Marketing Briefing: While World Cup is a ‘uniting event,’ sponsors play through branding fouls

    November 29, 2022
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    Por qué el Cirque du Soleil está creando su propia red de influencers

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    Armani Beauty eligió a 4 embajadores masculinos de la Generación Z para lanzar su nuevo Acqua di Gio Parfum

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    Why advertisers are still making space for experimental budgets even with economic uncertainty

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    Why mass marketing will not work on Gen Z – it’s all about subcultures

    October 12, 2022
  • The Business of AI

    AI Briefing: In a tech twist, teens say their parents know more about AI than them – at least for now

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    Hallmark recurre a Venmo para llegar a la Generación Z

    September 12, 2023
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    Marketing Briefing: How brands and agencies are speeding up their pursuit of influencer trends

    December 12, 2023
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    Media Briefing: Publishers’ H1 pulse check on ad spend in digital media

    May 30, 2024
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    Future of TV Briefing: The 2022 glossary

    August 31, 2022
  • Brands in Culture

    Twitter permite la publicidad del cannabis, y las marcas están dispuestas a gastar para probar y aprender en la plataforma

    March 3, 2023
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    Future of TV Briefing: How generative AI tools are speeding up video production processes

    June 14, 2023
  • Marketing on Platforms

    ‘Highest conversions’: Why direct-to-consumer period care brand Viv is looking to TikTok to build community, boost brand awareness

    June 6, 2022
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