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2473 Results for ‘global creative’

Agency Culture

Nestlé Waters proves with its Lion-winning ‘Sopranos’ ad that TikTok trends and AI stunts aren’t necessary to make an impact

July 21, 2025
The Business of AI

‘They’re going to be extinct at some point’: Why the chief AI officer is a transitional species

June 4, 2026
Brands in Culture

In Graphic Detail: Why the best brands are relearning how to entertain first, advertise second

June 1, 2026
The Sports Marketing Playbook

Lay’s uses WhatsApp to create a group chat for World Cup fans

March 16, 2026
Member Exclusive

Media Buying Briefing: Why Dentsu Japan and the rest of the holdco just don’t fit well together

November 3, 2025
Digiday Awards

Mountain Dew, Billups and Sky Sports are some of the winners of this year’s Digiday Marketing and Advertising Awards Europe

February 3, 2026
Member Exclusive

Media Buying Briefing: Crossmedia’s global goals are to localize where holdcos can’t

February 24, 2025
Navigating Economic Instability

British and European marketers trim ad spend in the face of Trump’s tariffs

April 30, 2025
Retail Media Rewritten

Inside Kristi Argyilan’s RMN playbook: Lessons from the ‘godmother’ of retail media

July 1, 2025
Member Exclusive

Media Buying Briefing: Agencies turn creators into test labs for campaigns and product innovation

April 27, 2026
Awards

Epsilon, New York Times Advertising, Sela and Newcastle United are among the 2024 Digiday Awards Europe winners

January 28, 2025
The Sports Marketing Playbook

How DUDE Wipes turned to unconventional sponsorships after sports inventory prices surged

June 12, 2026
Member Exclusive

Future of Marketing Briefing: Why ‘just good enough’ is generative AI’s real threat to marketers

December 19, 2025

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