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Agencies look to AI agents for edge, but must fend off brands looking to in-house with the same tech
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    2474 Results for ‘global creative’
  • Digiday @ Possible

    At Possible, generative AI shifts from shiny object to useful tool, but with a long way to go

    May 2, 2025
  • Future of Measurement

    Nielsen’s RealEyes partnership offers an outcomes measurement solution

    August 1, 2025
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    Media Buying Briefing: Dentsu’s agentic ambitions and how it plays out in the upfronts

    June 1, 2026
  • Digiday Awards

    Warner Bros. Discovery, Critical Mass and Instacart are finalists for this year’s Digiday Awards

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    June 20, 2025
  • Digiday Awards

    Vermillio, Time and Critical Mass are Digiday AI Awards finalists

    October 21, 2025
  • Digiday Awards

    Ford, Amazon Prime Video and Pokémon are among the 2026 Digiday Content Marketing Awards finalists

    June 16, 2026
  • Marketing on Platforms

    WPP client Dell Technologies is rolling out its global in-housing initiative, reshaping media-buying strategy

    September 15, 2025
  • Member Exclusive

    Media Agency Report: Horizon, Publicis, UM and others on CTV’s appeal, agency partnerships and programmatic’s evolution

    December 25, 2024
  • Retail Media Rewritten

    Walmart Connect takes a play out of the Amazon playbook to make agentic AI the next battleground in retail media

    January 9, 2026
  • The Business of AI

    How marketers rank this year’s generative AI image, video tools

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  • Strategizing for the Future

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    December 12, 2025
  • Marketing on Platforms

    TikTok’s Khartoon Weiss to exit the platform as its N. America lead of global business

    April 7, 2026
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