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Omnicom lands Coca-Cola’s North American media business, as WPP retains its global remit
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Limited spots remain:
Join us Dec. 1-3 in Nashville for the Digiday Programmatic Marketing Summit
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2560
Results for ‘global creative’
Sponsored
Brands, marketers turn to new top-level domains to build recognition in the era of AI
January 7, 2026
Member Exclusive
Media Buying Briefing: How Acadia is winning over creative work as well as media
June 16, 2025
Member Exclusive
Media Buying Briefing: Synthetic audience adoption by agencies and clients takes off
October 12, 2026
Managing Through Crisis
In-house agencies navigate a new phase of purpose and pressure
May 29, 2025
The Sports Marketing Playbook
Lay’s uses WhatsApp to create a group chat for World Cup fans
March 16, 2026
Business of AI
The U.K. and EU marketer’s guide to the state of AI
October 27, 2025
The Sports Marketing Playbook
How DUDE Wipes turned to unconventional sponsorships after sports inventory prices surged
June 12, 2026
Business of AI
Marketers embrace AI across workflows, but questions over guardrails and job impacts remain
August 18, 2026
Retail Media Rewritten
How PayPal is using Venmo, Honey transactions to win over marketers to its ads business
June 13, 2025
Digiday Awards
Mountain Dew, Billups and Sky Sports are some of the winners of this year’s Digiday Marketing and Advertising Awards Europe
February 3, 2026
Member Exclusive
Media Buying Briefing: Agencies turn creators into test labs for campaigns and product innovation
April 27, 2026
Digiday Awards
NFL, Verizon, NBCUniversal and Adobe are among the 2026 Digiday Content Marketing Awards Winners
June 30, 2026
Business of AI
Inside Unilever’s AI beauty marketing assembly line — and its implications for agencies
July 30, 2025
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