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Media Buying Briefing: The ANA’s cross-media measurement effort is taking too long say agencies
May 9, 2022
Business of TV
What’s an eCPM? It’s bad news for linear networks whose inventory got more pricey
May 6, 2022
Publishing in the Platform Era
How creators have become strategy consultants for publishers on TikTok
May 5, 2022
Member Exclusive
Media Briefing: How publishers’ commerce businesses can undercut their ad sales and overall revenue
May 5, 2022
Publishing in the Platform Era
Inside the evolution of BuzzFeed’s creators program
May 4, 2022
The Programmatic Publisher
‘The ad experiences that consumers find most annoying are also bad for the environment’: The business case for sustainable digital advertising
May 4, 2022
Digiday Podcast: Creators
With commerce at the center, how an Instagram influencer turned Amazon Live host
May 3, 2022
Business of TV
Why CTV ad fatigue is real — and why overlay ads may be a solution, study
May 3, 2022
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Media Buying Briefing: Private equity firms are the new buyers of agencies as M&A market heats up
May 2, 2022
Subscriptions
How publishers are experimenting with more homepage personalization sections
April 29, 2022
Future of Measurement
Dueling research on attention metrics shows its importance, but also there is work still to be done
April 29, 2022
Member Exclusive
Media Briefing: With the looming cookie apocalypse, ‘fully prepared’ publishers are going it alone, while others want to band together
April 28, 2022
Publishing on the Blockchain
One year after embracing the blockchain, Time has earned more than $10M in profit
April 28, 2022
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