Audio Anywhere
Publishers are going beyond text and fully into audio, from podcasting to Amazon Echo.
How attention metrics is tuning into audio investments
The latest example comes from work that attention metrics firm Adelaide did with several audio publishers, including iHeart, NPR and Audacy around an eBay campaign.
September 27, 2023 • 4 min read
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Substack writers are launching podcasts on the platform to ease reliance on ad revenue
September 15, 2023 • 5 min read -
SiriusXM creates a podcasting brand safety and suitability tool for advertisers
September 7, 2023 • 3 min read -
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New podcast studies showing growth in ad spend, listeners suggest the bubble hasn’t burst
August 31, 2023 • 3 min read -
Podcast networks report Q2 revenue growth, with positive signs for continued improvements in 2023
August 9, 2023 • 5 min read -
Why some publishers are reducing their podcast slate to try to grow their audio businesses
August 4, 2023 • 6 min read -
Ray Chao explains how Vox Media is building up a podcast subscription business
July 18, 2023 • 3 min read -
Digiday+ Research: The current state of podcast ad spending and strategies
July 13, 2023 • 26 min read -
Research Briefing: Ad buyers aren’t spending a large portion of their budgets on podcast ads
July 13, 2023 • 3 min read -
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Spotify’s Lee Brown talks up the platform’s latest advertiser pitch
June 13, 2023 • 3 min read -
Spotify cancels six true crime podcasts amid layoffs, Gimlet-Parcast merger
June 7, 2023 • 3 min read