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How brands shifted marketing and media strategies through year of tariffs
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Tim Peterson

Tim Peterson

Tim Peterson

  • Future of TV

    Why Mailchimp is producing more marketing in-house

  • Publishing in the Platform Era

    Inside the development of CNN’s new Facebook-funded Watch show, ‘Go There’

  • ad fraud
    The Programmatic Marketer

    ‘Soft enforcement’: DSPs are beginning to enforce app-ads.txt

  • The lead image is an illustration of a robot watching TV.
    Future of TV

    ‘To sell more TVs, we need to have better TV content’: Why Vizio is trying to standardize addressable TV advertising

  • Eko
    Future of TV

    Walmart-backed Eko is funding publishers’ forays into interactive shows

  • IGTV logo on top of a gradient background.
    Future of TV

    How YouTube stars are using Instagram’s IGTV as a testbed

  • youtubers
    Future of TV

    YouTube stars wish YouTube had more competition from other platforms

  • Future of TV

    Report from VidCon: YouTube super fans grouse about ad load

  • Future of TV

    ‘What’s Facebook Watch?’: VidCon teens and tweens on video platforms

  • Future of TV

    Fox’s Women’s World Cup coverage peaked at 361k streaming viewers

  • Facebook Watch
    Publishing in the Platform Era

    How Facebook is wooing video creators as a reliable source of revenue

  • The lead image is an illustration of a robot watching TV.
    Member Exclusive

    WTF is TV ad caching constraint?

  • Future of TV

    The war for streaming video has officially begun

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