Seb Joseph

Seb Joseph

The Programmatic Marketer

What if… things turned out differently for AppNexus
Managing Through Crisis

‘Forecasts on quicksand’: Ad spending slows as advertisers wade through economic uncertainty
The Programmatic Publisher

‘Masters of our domain’: Vox Media launches its own SSP
The Programmatic Marketer

In ad tech, disintermediation is heating up
The Programmatic Marketer

‘A shift we’re participating in’: Reflections on the quarter with PubMatic CEO Rajeev Goel
The Programmatic Marketer

‘Still getting started’: Coca-Cola’s candid progress report on its in-house plan
Business of TV

‘Supportive to our business’: Industry arbiter Ebiquity eyes growth amid TV measurement woes
Subscriptions

Inside Bloomberg Media’s regional expansion plan into an economically uncertain U.K.
Managing Through Crisis

‘Cost conscious consumers, restrictive economy’: Advertising’s tough ride in 2022
Gaming & Esports

‘A lot of investment and commitment’: Manchester City ramps up esports efforts
Life Beyond the Cookie

Walgreens-owned Boots sets out vision for data clean rooms
Managing Through Crisis

What’s ahead: Marketing implications of the economic outlook
Marketing

Stress, confusion and tears amid search for data clean room answers

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