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Kimeko McCoy
Kimeko McCoy
Agency Culture
After a decade of being othered, here’s why this publicist started an agency for ‘misfits’
Marketing on Platforms
As TikTok becomes pay-to-play, marketers remain bullish on organic strategy
Agency Culture
‘I am not the head of diversity’: Looking back at ’20 and into ’21, R/GA’s Jai Tedeschi discusses operationalizing DE&I initiatives
Marketing on Platforms
To keep up with mobile shoppers, Peace Out Skincare brand invests in SMS marketing
Brands in Culture
‘We can’t pretend like we didn’t just go through a global pandemic’: Alcohol brands cautiously optimistic about new messaging
Brands in Culture
‘2022 is still a question’: Why in-person events aren’t on the agenda any time soon for Adobe CMO Ann Lewnes
Marketing on Platforms
‘I don’t think their outlook is dire’: Why a return to in-person events hasn’t deterred marketers on Clubhouse
Future of Work
‘The one piece that can’t be done on Zoom’: How one agency converted its main office into a production studio to keep shooting
Brands in Culture
‘Return of travel depends on their success’: How marketers are promoting tourism as Covid vaccination ramps up
Agency Culture
‘Culture is our number one export’: How an Atlanta-based marketing collective is pushing for tangible diversity gains
Agency Culture
‘She’ll do the impossible’: TBWA\Chiat\Day New York’s Nancy Reyes steps into role as CEO
Marketing on Platforms
‘Make the most of the opportunities where they really exist’: Why F’real is dipping into mobile game marketing
Marketing on Platforms
Clubhouse starts monetization, but startups and influencers may beat them to it
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