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Even with a new U.S. TikTok deal in sight, marketers feel uneasy
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    2377 Results for ‘tiktok’
  • TikTok
    Member Exclusive

    ‘Allow the creators to create’: EOS hands influencers the wheel to drive effectiveness of its TikTok campaigns

    July 8, 2020
  • covid 19 vaccinations
    Member Exclusive

    Marketing Briefing: How marketers and agency execs are approaching vaccine awareness campaigns

    April 20, 2021
  • tech content
    Modern Newsroom

    ‘Where the action is’: Vice Media Group now produces more Stories than text or video

    May 19, 2021
  • Illustration of a rocket launching with the TikTok logo on the side.
    Publishing in the Platform Era

    ‘A stamp of legitimacy’: TikTok turns up its branded content spending and profile with publishers

    July 31, 2020
  • snapchat money
    Content & Commerce

    Cheat Sheet: Why Snap plans to integrate Screenshop as part of it’s hot pursuit of e-commerce

    April 8, 2021
  • Media

    TikTok’s Blake Chandlee on working with U.S. brands despite conflict with the White House

    August 4, 2020
  • Member Exclusive

    Media Briefing: Web publishers confront cookie-related measurement shakeup — and cross-screen measurement opportunity

    February 3, 2022
  • first party data
    Life Beyond the Cookie

    How The Independent, Livingly and BuzzFeed are using their content to create fresh contextual audience data

    July 6, 2021
  • buzzfeed
    Modern Newsroom

    BuzzFeed will finally monetarily reward its Community users for their viral quizzes, lists

    June 16, 2021
  • triller
    Marketing

    ‘Not a place for takeovers’: Pepsi amps up Triller marketing plans

    January 12, 2021
  • heated emily atkins
    Digiday Podcast: Creators

    Heated founder Emily Atkin shows what it takes to make the transition from staff writer to Substacker

    April 20, 2021
  • TikTok logo on a black background.
    Marketing on Platforms

    ‘No one is rushing to commit Q4 budgets’: With its future in the U.S. increasingly uncertain, media buyers are holding back spending on TikTok

    August 12, 2020
  • The header image shows an illustration of a person holding a flag surrounded by a group of people and newspapers strewn below them.
    Member Exclusive

    Media Briefing: How publishers are working to improve their abilities to convert readers into subscribers

    February 17, 2022
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