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2682 Results for ‘tiktok’

Marketing on Platforms

‘We’re willing to try everything’: How a startup snack brand is leveraging meme culture to reach shoppers

October 29, 2021
Marketing on Platforms

El arriesgado plan de Twitter para obligar a los usuarios a compartir datos molesta a los reguladores

December 16, 2022
Marketing on Platforms

Adidas busca anotar goles en redes sociales con su estrategia de marketing de cara al Mundial de Qatar

September 22, 2022
Business of TV

GroupM’s Bharad Ramesh explains why TV advertising’s measurement shift is only getting started

July 5, 2022
Member Exclusive

Media Briefing: Publishers confront leaky social platforms as commerce revenue growth slows

January 13, 2022
Beyond Ads

American Express is using QR codes and billboards to promote small businesses

July 11, 2022
Member Exclusive

Marketing Briefing: McDonald’s, Fender, others tap nostalgia marketing as ‘consumers are looking for a sort of escape’

October 18, 2022
Marketing on Platforms

TikTok creators with mid-level reach may be the most effective for brand partnerships

October 19, 2021
Brand Safety

How agencies adapt as bots evolve

September 27, 2022
Retail Revolution

The Rundown: Pinterest’s Q2 results show progress with shoppable ads and video content

August 2, 2022
Member Exclusive

Future of TV Briefing: TV networks’ total audience push likely to stretch to a full-court press in this year’s upfront negotiations

April 13, 2022
Brands in Culture

Con el aumento de las demandas por publicidad engañosa, las marcas se arriesgan a dañar su imagen a largo plazo

February 24, 2023
Gaming & Esports

Why succeeding in gaming is critical for Netflix’s long-term plans

July 29, 2022

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