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2557 Results for ‘tiktok’

The Programmatic Marketer

With media optimization a game of diminishing returns, advertisers turn the screws on creative quality online

January 19, 2022
Media

‘Football has lost its soul’: How Copa90 is repositioning itself around the creator economy

September 22, 2021
Media

Here’s how 2021 went for publishers in five charts

December 29, 2021
Member Exclusive

Future of TV Briefing: How addressable TV is advancing into the main linear TV market

November 3, 2021
Gaming & Esports

How a game development company wants to support the ‘future of marketing’ with content creators

April 20, 2022
Member Exclusive

Future of TV Briefing: Instagram’s IGTV may not be a star on the platform but solidifies itself in a supporting role

September 29, 2021
Brands in Culture

‘Go back to being authentic’: How 150-year-old Prudential Financial wants to maintain brand relevance

November 17, 2021
Member Exclusive

Future of TV Briefing: The pandemic-era programming hall of fame

August 4, 2021
Marketing on Platforms

Media buyers weigh in on the leaders and challengers on the social media landscape

August 25, 2021
Member Exclusive

Media Buying Briefing: Brand safety in digital audio (especially podcasting) gets ‘more surgical’

December 13, 2021
Member Exclusive

Media Briefing: How the AP and The Washington Post are staffing up to step up their climate coverage

February 24, 2022
Media

What if… Google parts ways with its ad stack?

July 18, 2022
Brand Safety

‘A triple whammy’: New study shows the dangers of brand proximity to viral video content

September 28, 2021

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