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2435 Results for ‘tiktok’

Sponsored

Three ways brands are tapping into the fan psyche to cultivate connection

October 21, 2021
Future of TV

‘A different atmosphere than couple months ago’: How the Instagram-TikTok rivalry for creators has cooled

November 16, 2020
Brands in Culture

‘We still see value in live’: Inside Verizon’s Oscars advertising strategy

April 23, 2021
Member Exclusive

Marketing Briefing: Supply chain issues have marketers skipping over Thanksgiving and cutting right to the chase

November 2, 2021
Evolving Agencies

‘That weight is very heavy’: Minority-owned agencies grapple with spike in work as the industry makes good on DE&I promises

January 10, 2022
Content & Commerce

Other platforms ‘offer a superior experience’: Why Google’s Shoploop missed the social shopping trend

February 18, 2021
Member Exclusive

Media Buying Briefing: How two friends reluctantly got into media and built their agency from scratch into a $200 million business

July 19, 2021
Member Exclusive

Marketing Briefing: ‘Proliferation of content’: Brands aim to be part of culture with a push into entertainment

March 30, 2021
Member Exclusive

Media Buying Briefing: ‘Permanent beta’: Another European media agency plots U.S. expansion

January 17, 2022
The Creator Economy

As NIL era arrives, marketers find an influencer playbook

July 12, 2021
Future of Work

Why Paper magazine’s owner required employees to come back into the office

November 8, 2021
Marketing on Platforms

‘The biggest conversation I’m having’: Media buyers say advertisers are actively pushing to diversify away from Facebook

December 14, 2020
Member Exclusive

Marketing Briefing: Marketers are eyeing in-housing once again with 44% of CMOs planning to move more work in-house in 2022

November 23, 2021

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