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The upfront market is nearly done, as sports acts as both negotiation driver and obstacle
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  • Member Exclusive

    Future of TV Briefing: Frequency management continues to be a challenge for streaming advertisers

    February 15, 2023
  • Member Exclusive

    Media Briefing: The pros and cons of three commerce pricing models

    June 30, 2022
  • Member Exclusive

    Media Buying Briefing: Influencer marketing costs keep rising with demand despite long-term challenges

    February 13, 2023
  • Evolving Agencies

    A medida que crece el marketing de influencers, marcas y agencias experimentan con nuevas herramientas de contenidos

    December 9, 2022
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    Gaming & Esports

    Creators react to Twitch’s updated revenue share model

    October 17, 2022
  • Business of TV

    Future of TV Briefing: Overhead during Digiday’s Future of TV Week Town Hall

    November 9, 2022
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    Report: The state of social commerce and fulfillment

    April 5, 2022
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    Brands in Culture

    ‘Hits the sweet spot of our millennial target’: Why the Almond Board of California is partnering with Marvel Studios

    July 8, 2022
  • Digiday Podcast: Creators

    How YouTube stars Colin and Samir went from nearly quitting to creating their own media company

    April 12, 2022
  • Illustration of two people standing back-to-back in colorful clothing and taking selfies.
    Brands in Culture

    Lipton is looking to be ‘relevant for millennials and Gen Z’ with experiential, digital ads as well as partnership with T-Pain

    July 15, 2022
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    Member Exclusive

    Marketing Briefing: DTC brands join in on early holiday sales, say concentrated Black Friday sales make ‘less sense’

    October 11, 2022
  • Marketing on Platforms

    Shake Shack utiliza la asociación con Hot Ones para impulsar las descargas de su aplicación

    September 21, 2022
  • Member Exclusive

    Media Briefing: Ad spending is slowing, but it’s a return to ‘normal’

    May 4, 2023
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