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2641
Results for ‘tiktok’
Marketing on Platforms
TikTok creators with mid-level reach may be the most effective for brand partnerships
October 19, 2021
Marketing on Platforms
Adidas busca anotar goles en redes sociales con su estrategia de marketing de cara al Mundial de Qatar
September 22, 2022
Business of TV
GroupM’s Bharad Ramesh explains why TV advertising’s measurement shift is only getting started
July 5, 2022
Marketing on Platforms
El arriesgado plan de Twitter para obligar a los usuarios a compartir datos molesta a los reguladores
December 16, 2022
Beyond Ads
American Express is using QR codes and billboards to promote small businesses
July 11, 2022
Marketing on Platforms
TikTok’s latest good news: its ads are sticky and effective, and rich people spend a lot of time there
September 30, 2021
Member Exclusive
Marketing Briefing: McDonald’s, Fender, others tap nostalgia marketing as ‘consumers are looking for a sort of escape’
October 18, 2022
Member Exclusive
Future of TV Briefing: TV networks’ total audience push likely to stretch to a full-court press in this year’s upfront negotiations
April 13, 2022
Marketing on Platforms
‘Everything will be home-centric’: How Walmart is using interior design to tap into TikTok’s Gen Z audience
September 13, 2021
Retail Revolution
The Rundown: Pinterest’s Q2 results show progress with shoppable ads and video content
August 2, 2022
Brand Safety
How agencies adapt as bots evolve
September 27, 2022
Marketing on Platforms
‘It’s not a peanut butter spread approach’: How advertisers are adapting to a more nuanced social landscape
February 28, 2022
Gaming & Esports
Why succeeding in gaming is critical for Netflix’s long-term plans
July 29, 2022
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