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Even with a new U.S. TikTok deal in sight, marketers feel uneasy
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2377
Results for ‘tiktok’
The Confessions
‘Ignore all of the politics’: Confessions of a DTC exec on the continued uncertainty of TikTok
October 2, 2020
The Creator Economy
‘Mindset that this is going to be long-term’: Inside Visible’s influencer marketing strategy for Pride and beyond
June 17, 2021
Member Exclusive
Future of TV Briefing: Streaming services count on content to keep subscribers acquired in 2020
February 10, 2021
Member Exclusive
Marketing Briefing: ‘An energetic live bazaar’: As platforms expand live shopping, marketers and agency execs expect advertisers to test the channel
November 9, 2021
Announcement
In The Know, The New York Times and Harvard Business Review are Digiday Media Awards winners in 2021
June 24, 2021
Member Exclusive
Media Briefing: With the looming cookie apocalypse, ‘fully prepared’ publishers are going it alone, while others want to band together
April 28, 2022
Member Exclusive
Media Briefing: Publishers are beginning to decipher audience clues by cracking FLoC codes
June 3, 2021
Member Exclusive
Marketing Briefing: ‘Safety Dance’: Why brand messaging is pivoting between caution and convenience in the face of the Delta variant
September 14, 2021
Member Exclusive
Media Briefing: How a wave of independent authors is spawning more media co-ops
April 22, 2021
Content & Commerce
Why publishers are introducing (and growing) product box programs
November 19, 2021
Beyond Ads
As gaming expands, endemic and non-endemic creative agencies emphasize their strengths
August 3, 2021
Sponsored
The evolution of shoppable content lies in social media streams
January 18, 2021
Member Exclusive
‘Can’t really be ignored’: Marketers and media buyers are finally taking the on-going TikTok saga seriously
September 21, 2020
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