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Even with a new U.S. TikTok deal in sight, marketers feel uneasy
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2377
Results for ‘tiktok’
Brands in Culture
‘A regular drum beat of content’: How brands like Chobani are using TikTok to reach new audiences
January 29, 2021
Publishing in the Platform Era
TikTok pays Group Nine Media to create science videos as Gen Z segment grows
February 3, 2021
Member Exclusive
Marketing Briefing: ‘Marketers are wary’ of Elon Musk’s Twitter takeover
April 26, 2022
Marketing on Platforms
With a unique insight into e-commerce behavior, Klarna’s marketing strategy focuses in on being a part of the cultural conversation
May 25, 2021
Member Exclusive
Future of TV Briefing: How streaming figured into TV networks’ upfront negotiations this year
June 23, 2021
Member Exclusive
Media Buying Briefing: Agency holding companies are busy trying to advance DE&I efforts, but take divergent paths to get there
June 21, 2021
Member Exclusive
Marketing Briefing: Marketers continue to move dollars to retail media as returns improve
October 12, 2021
Member Exclusive
Media Buying Briefing: Platforms are changing the rules of media agency teams, led by digital natives
March 1, 2021
Member Exclusive
Future of TV Briefing: Digital video and commercial productions are approaching normalcy
June 9, 2021
Member Exclusive
Digiday+ Research: Independent agencies have little confidence in many digital advertising channels
September 14, 2021
Brands in Culture
The Rundown: Horizon Media’s latest report IDs trends brands need to embrace in 2022
January 27, 2022
Brands in Culture
Why Ace Hardware is using PR activations to ‘be disruptive’ and get the attention of millennial DIY-ers
December 16, 2021
Digiday @ Cannes
Cannes Briefing: Marketers swear they’re interested in the metaverse at Cannes even though they’re skeptical
June 22, 2022
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