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AI is turning ad tech into a fight for the brain behind the buy
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2793
Results for ‘tiktok’
Member Exclusive
Future of TV Briefing: A Q&A with NBCUniversal’s chief data officer John Lee
October 19, 2022
Modern Retail
Influencers, bicicletas y hamburguesas gratis: Detrás de la nueva colaboración de Whataburger con Academy Sports
April 6, 2023
Marketing on Platforms
Why this financial company is using streaming and social media ads to boost brand awareness
November 11, 2022
Digiday @ CES
Resumen CES: “Ahora mismo estamos en medio de una tormenta” mientras Google elimina las cookies de terceros
January 10, 2024
Member Exclusive
Marketing Briefing: The outlook for Q2 is mixed, but marketers’ hopes grow for a better 2nd half
February 28, 2023
Marketing on Platforms
Why a DTC jewelry brand is doing ‘everything we can to not be heavily reliant on paid’ social media ads
July 8, 2022
Digiday @ CES
CES 2024 arranca con el impacto cada vez mayor de la inteligencia artificial en los medios de comunicación y el marketing en primer plano
January 8, 2024
Member Exclusive
Media Buying Briefing: Forrester offers solutions to a very flawed pitch process
May 8, 2023
Gaming & Esports
How Roblox’s new ad standards could help assuage consumer advocates’ safety concerns
March 16, 2023
Future of TV
House of Highlights’ creator-led content triples revenue
July 7, 2022
Marketing on Platforms
Why this DTC nut butter brand is partnering with foodie brands, influencers to debut in the U.S.
August 4, 2022
Glossy
Cómo las fundadoras Bobbi Brown y Trinny Woodall construyen una verdadera fidelidad a la marca
March 17, 2023
Gaming & Esports
Cómo Twitch perdió el control y el curso con la comunidad de streaming
April 3, 2023
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