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The upfront market is nearly done, as sports acts as both negotiation driver and obstacle
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    2682 Results for ‘tiktok’
  • Modern Newsroom

    Simone Oliver steps down as Refinery29 editor-in-chief

    July 14, 2022
  • Sponsored

    A brand’s guide to navigating Gen Z’s media consumption habits

    October 24, 2022
  • Illustration of two people standing back-to-back in colorful clothing and taking selfies.
    Marketing on Platforms

    ‘TikTok is where we see UGC work really hard for us’: Why Bush’s next ad will be creator-made

    February 3, 2022
  • Marketing on Platforms

    How Shake Shack uses partnership with Hot Ones to drive downloads of the chain’s app

    September 21, 2022
  • Gaming & Esports

    Roblox lanza nuevas herramientas de publicidad en medio de la preocupación por la forma en la que empresas hacen comercialización infantil

    September 13, 2022
  • Digiday @ Advertising Week

    Advertising Week Briefing: When it comes to the metaverse, marketers focus on Web3 over gaming

    October 20, 2022
  • The feature image is an illustration of people sitting in front of a TV watching sports.
    Marketing on Platforms

    What a $6.5 million Super Bowl ad can buy in digital media

    February 11, 2022
  • Member Exclusive

    CMO Strategies: How retail media has become a growing marketing channel

    July 25, 2023
  • Digiday @ Advertising Week

    Advertising Week Briefing: Why marketers are using brevity to get Gen Z’s attention

    October 18, 2022
  • Illustration of a puzzle that spells out the word 'media.'
    Member Exclusive

    Media Briefing: The media business’s mid-year review

    July 7, 2022
  • tiktok
    Marketing on Platforms

    ‘Now we work with thousands’: How getting on TikTok transformed this drink brand’s influencer strategy

    October 7, 2021
  • Member Exclusive

    Media Briefing: How publishers approached the Amazon sales event amid a breaking news cycle

    October 19, 2023
  • Gaming & Esports

    ‘Don’t let it bother you, just continue streaming’: Confessions of a Twitch streamer who received ‘hate raids’

    March 8, 2022
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