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2455 Results for ‘tiktok’

Marketing on Platforms

As TikTok becomes pay-to-play, marketers remain bullish on organic strategy

May 27, 2021
Member Exclusive

Case Study: How a content creation company set out to become ‘the BuzzFeed of TikTok’

May 31, 2021
Marketing

‘The most effective play for where we are right now’: Why an insurance startup is betting big on digital video ads

March 25, 2022
Member Exclusive

Case Study: How BDG grew its TikTok channel as one of the first ‘serious’ publishers on the app

May 28, 2021
Future of TV

YouTube’s creator fund for YouTube Shorts will not exclude videos posted to other platforms

August 6, 2021
Member Exclusive

Digiday+ Research: Ahead of a functional metaverse, how marketers are actually using AR and VR

August 22, 2022
Member Exclusive

Marketing Briefing: ‘Detrimental impact on millions of Americans’: Agencies, brands respond to Roe overturn by covering travel for employees in need of abortion care

June 28, 2022
Member Exclusive

Future of TV Briefing: How Amazon, Roku and YouTube are figuring into this year’s TV upfront market

May 25, 2022
Member Exclusive

Media Buying Briefing: How Gale became the ‘tip of the spear’ for Stagwell Media Network’s growing agency roster

October 3, 2022
Member Exclusive

Media Buying Briefing: Planning and activating around influencer marketing has gotten better, but measurement still has a ways to go

February 21, 2022
The Creator Economy

‘Go where their audiences are’: Why some brands are ‘prioritizing TikTok’ when it comes to influencer marketing

May 20, 2021
Business of TV

Why Overtime’s Elite basketball league is using social audience interest to find a live TV rights buyer

March 15, 2022
Marketing on Platforms

‘Advertisers are starting to lose trust’: Why media buyers say Facebook is losing its grip on social ad spend

August 23, 2021

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