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Buyers aren’t exactly won over by Netflix’s new monthly active viewers (MAV) metric
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Join us Dec. 1-3 in New Orleans for the Digiday Programmatic Marketing Summit
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Results for ‘tiktok’
Marketing on Platforms
Booking.com looks to stand out with Smiley brand as consumers return to travel
July 29, 2022
Retail Revolution
Two indie media agencies tackle e-commerce in distinct ways, including via Amazon, Shopify, for a more full-funnel sync with consumers
November 8, 2022
Digiday Podcast: Creators
How YouTube stars Colin and Samir went from nearly quitting to creating their own media company
April 12, 2022
Sponsored
The state of publisher audiences: Building stronger connections between publishers and Gen Z and young millennial audiences
January 21, 2024
Marketing on Platforms
TikTok’s latest good news: its ads are sticky and effective, and rich people spend a lot of time there
September 30, 2021
Marketing on Platforms
‘Everything will be home-centric’: How Walmart is using interior design to tap into TikTok’s Gen Z audience
September 13, 2021
Sponsored
How platform filtering is protecting brand reputations
September 14, 2022
Member Exclusive
Media Buying Briefing: A comprehensive look at the holding companies’ AI strategies and investments to date
July 31, 2023
Brands in Culture
Why Zola, Tinder vowed to highlight marriage equality in new marketing to support the Respect for Marriage Act
September 14, 2022
Modern Retail
‘Una construcción sin caducidad’: Detrás de la campaña global de marketing Prime de Amazon
September 6, 2023
Digiday @ CES
Resumen CES: Famosos e influencers acuden a Las Vegas mientras el espacio para creadores sigue evolucionando
January 11, 2024
Navigating Economic Instability
WARC’s spend predictions paint dire picture for 2023 advertising, especially social media
August 25, 2022
Member Exclusive
Media Briefing: How 3 publishers are making their sites more/less habitable to AI crawlers
February 15, 2024
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