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Publicis and The Trade Desk settle their dispute, but tell no one why
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2881
Results for ‘metrics’
Agency Culture
Agencies focus on educating clients about Web3 as their demand grows
November 4, 2022
Evolving Agencies
Infillion launches media buying product for executing up and down the funnel across platforms
March 21, 2023
Member Exclusive
Future of TV Briefing: A Q&A with BET’s Louis Carr on the upfront market so far
June 19, 2024
Beyond Ads
CES 2023 brings focus to clean rooms and attention metrics at the C Space
January 6, 2023
Gaming & Esports
Why Gillette is bullish on gaming in 2024
January 3, 2024
Life Beyond the Cookie
Inside Red Robin’s comeback plan amid a cookie-less future
February 23, 2024
Brand Safety
As AI and influencers shape audio, agencies focus on targeting and privacy issues
June 26, 2023
Evolving Agencies
As attention grows up, agency rebundling is one unintended result
December 14, 2023
Sponsored
The state of performance marketing | Channels, distribution, conversions and managing advertiser success
September 23, 2024
Third-Party Cookie Primer
Why in-game advertising companies see potential benefits in the death of the third-party cookie
February 1, 2024
Member Exclusive
Media Buying Briefing: What the Media Buying Summit revealed about agencies’ main pain points
October 9, 2023
The Creator Economy
Influencer agencies expand in U.S. markets with new leadership as global competition rises
January 25, 2024
Member Exclusive
Marketing Briefing: Why agency execs believe there will be more faux OOH in 2024
November 28, 2023
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