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In Graphic Detail: Why OpenAI’s ad business is still a work in progress
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2444
Results for ‘global creative’
Super Bowl
How Taylor Swift lit up advertisers’ Super Bowl playbooks
February 7, 2024
Audio Anywhere
iHeartMedia launches branded podcast studio as buyers say distribution and scale are key
May 11, 2023
Marketing on Platforms
Twitter’s appointment of Linda Yaccarino as CEO signals the social network’s desire to win back brands
May 15, 2023
Digiday Awards
Adobe, Barkley, CNBC News + Salesforce, Samsung and Bloomberg are among this year’s Digiday Video and TV Awards shortlist nominees
April 2, 2024
Marketing on Platforms
Agencies move on from creating content for specific platforms to focus on short-form video
September 22, 2023
Member Exclusive
Media Buying Briefing: As UM and Walmart demonstrate, education is a key element to retail media growth
October 16, 2023
Member Exclusive
Media Buying Briefing: Are AI chatbots going to power agency operations and client services in the future?
September 4, 2023
Digiday @ Cannes
Why Tinx thinks AI will ‘end humanity’ and refuses to use it in content creation
June 22, 2023
Digiday @ Cannes
RTL and The Trade Desk ink addressable tie-up
June 19, 2023
Member Exclusive
Media Briefing: Publishers who bet on events and franchises this year are reaping the rewards
April 25, 2024
Member Exclusive
Digiday+ Research: A guide to ad-supported streaming services, from the top platforms to marketing spend
April 23, 2024
The Business of AI
Google debuts new agents, content creation tools and search features powered by generative AI
May 15, 2024
Beyond Ads
Inside C4 Energy’s plan to reach Gen Z with WWE Superstars
July 31, 2023
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