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Omnicom lands Coca-Cola’s North American media business, as WPP retains its global remit
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Limited spots remain:
Join us Dec. 1-3 in Nashville for the Digiday Programmatic Marketing Summit
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2561
Results for ‘global creative’
Marketing on Platforms
As DE&I efforts stall, Pinterest expands Inclusion Fund for underrepresented creators
June 12, 2024
Beyond Ads
How apparel brand Champion is taking its creator efforts global to resonate with Gen Z
September 20, 2023
Navigating Economic Instability
Ad market braces for M&A surge
June 3, 2024
Member Exclusive
Media Buying Briefing: Here are five media agency trends to watch in 2024
December 18, 2023
Gaming & Esports
Un año después de una renovación por parte de Epic Games, el ecosistema Fortnite vive su momento YouTube
May 30, 2024
The Creator Economy
After years of caution, pharma advertisers are embracing influencer marketing
May 3, 2024
Gaming & Esports
How mobile game developers are using AI tools to boost user acquisition
November 6, 2023
Brand Safety in Flux
Newsguard debuts new automation tools for tracking election-related misinformation
March 1, 2024
Business of TV
NewFronts Briefing: TikTok and Meta pitch short-form video offerings and AI tools on the final day
May 3, 2024
Marketing on Platforms
‘It has to be value-centric’: How a regional food brand leverages organic social strategy to boost brand awareness
May 11, 2022
Looking Back/Ahead to 2024
TikTok’s ghosts of Christmas past, present and future
December 20, 2023
Managing Through Crisis
‘Expectations have never been higher’: Advertisers and agencies are navigating closer ties amid tensions
October 10, 2023
Sponsored
How audience-first creative is amplifying audio and video campaigns for 2024
November 13, 2023
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