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2487 Results for ‘global creative’

Member Exclusive

Marketing Briefing: How marketers are trying to balance performance and storytelling to build the modern ‘evergreen’ brand

August 6, 2024
Digiday Awards

HARIBO, Twitch, Regeneron and WSJ’s The Trust are among this year’s Digiday Content Marketing Awards finalists

May 2, 2023
Brands in Culture

Lenovo uses mixed reality digital OOH to appeal to creators as a must-have brand

May 24, 2023
Digiday @ Cannes

AB InBev’s balancing act between creative risk and corporate responsibility

June 19, 2023
The Business of AI

As AI spreads across the marketing landscape, data’s role will be key to success or danger

June 7, 2023
Member Exclusive

Future of TV Briefing: One area where the upfront measurement currency conversation is advancing

May 22, 2024
Digiday @ Advertising Week

Advertising Week Briefing: Why publishers are the new brand ambassadors

October 18, 2023
The Business of AI

What’s stopping big brands like Pepsi and Frito-Lay from embracing AI?

September 7, 2023
Beyond Ads

Sprite tries to reach Gen Z, millennials with QR codes, social spend honoring hip-hop’s 50th anniversary

June 27, 2023
Content & Commerce

AI Briefing: How the AI race could pay a role in Google’s antitrust trial

September 9, 2024
Evolving Agencies

AI developments abound at agencies: Brandtech buys Pencil, Huge launches LIVE

June 15, 2023
Gaming & Esports

Earnings wrap-up: The gaming business is booming — but not necessarily for gaming companies

February 9, 2024
Member Exclusive

Pitch deck: How TikTok is courting advertisers

May 15, 2023

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