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    415 Results for ‘ corporate social media strategy’
  • Member Exclusive

    Marketing Briefing: Buyers, marketers call FB glitch that spiked CPMs, cratered performance ‘Groundhog Day’

    April 25, 2023
  • Member Exclusive

    Media Buying Briefing: Known’s data, analytics and engineering power wins over new media chief

    May 1, 2023
  • Navigating Economic Instability

    How the social traffic that gave life to BuzzFeed News ultimately led to its demise

    April 24, 2023
  • The 2023 Notebook

    Marketers to focus on Gen Z in 2023 with dollars moving to TikTok, raw approach to creative

    January 3, 2023
  • tiktok captured users
    Marketing on Platforms

    Here’s why Paycom partnered with TikTok star Corporate Natalie to bring digital ads to TV

    August 31, 2022
  • Beyond Ads

    Why digital clutter is driving brands to rethink the value of newspapers advertising

    January 26, 2023
  • Member Exclusive

    Marketing Briefing: Marketers face conundrum to ‘do more with less’ and prove every dollar works ‘two or three times harder’

    June 20, 2023
  • Marketing on Platforms

    Why this financial company is using streaming and social media ads to boost brand awareness

    November 11, 2022
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    Equality and Opportunity

    ‘It has to be built in’: How agencies strive to advance their diversity goals

    March 21, 2023
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    Member Exclusive

    Marketing Briefing: While World Cup is a ‘uniting event,’ sponsors play through branding fouls

    November 29, 2022
  • Member Exclusive

    Media Briefing: How U.K.-based media companies are continuing their push into the U.S.

    March 2, 2023
  • Super Bowl

    Despite a surge in Super Bowl ad dollars, Twitter’s ad rehab is a work in progress

    February 13, 2023
  • Digiday @ Cannes

    Cannes Briefing: The storylines that will dominate the conversation at Cannes 2023

    June 19, 2023
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