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Google’s ad tech empire rests on how well it can make these key arguments
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Tim Peterson
Tim Peterson
Future of TV
5 questions advertisers have about Hulu’s offline ads
Future of TV
Tastemade tests brick-and-mortar cafes as new revenue stream
Publishing in the Platform Era
Why BuzzFeed News premiered a show on Apple News before Facebook, YouTube, Twitter
Publishing in the Platform Era
Refinery29 redesigns its site to boost video viewing, shopping
Modern Newsroom
Inside Politico’s five-person interactive news team
Publishing in the Platform Era
Apple News ramps up its video push while publishers wait on revenue
Future of TV
The Young Turks debuts mobile app to grow its subscription business
Future of TV
‘It’s about time’: Facebook tests news feed trailers to drive people to Watch shows
Future of TV
To identify unsafe content, YouTube tries asking creators to rate their own videos
The Confessions
‘The agencies move slow’: Confessions of a digital studio exec
Future of TV
With Go90 flatlining, Verizon sees Tumblr as home to original digital video programs
Publishing in the Platform Era
Instagram Stories have become traffic drivers for publishers and influencers
The Programmatic Publisher
Ads.txt has gained adoption, but 19 percent of advertisers still haven’t heard of it
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