Kimeko McCoy

Kimeko McCoy

Evolving Agencies

Why Airbnb’s global head of marketing says in-housing agency critique is a fallacy
The Creator Economy

Why Black creators say brands are ‘quiet as a mouse’ on Black History Month and Juneteenth this year
Marketing on Platforms

Why some advertisers are reconsidering old school marketing channels
The Creator Economy

Why Black creators say relationships with platforms remain strained
The Confessions

‘There’s a lot of desperation’: Confessions of a PR industry veteran on PR’s ‘reputation problem’
Marketing on Platforms

How advertisers are building up their cannabis ad budgets as marijuana regulations loosen
The Commerce Media Era

‘Black Twitter was the cookout’: Marketers hope to find new communities of color on Twitter alternatives
Brands in Culture

How cannabis culture is becoming a bigger part of Jack in the Box’s marketing strategy
Member Exclusive

Marketing Briefing: Buyers, marketers call FB glitch that spiked CPMs, cratered performance ‘Groundhog Day’
Marketing on Platforms

Cómo un importante número de franquicias de KFC refuerzan su estrategia de marketing con SMS
Marketing on Platforms

How a major KFC franchisee is bolstering its marketing strategy with SMS
Marketing on Platforms

Por qué Google dice que su Performance Max basado en IA no es una solución similar a una ‘caja negra’
Marketing on Platforms

Why Google says its AI-powered Performance Max isn’t another black box solution

<
1
…
36
37
38
39
40
…
60
>