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Future of Marketing Briefing: Agency operating systems face a differentiation problem
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Brands in Culture
Why DoorDash, Marvel worked together to create a new digital comic book
October 13, 2022
Member Exclusive
Future of TV Briefing: A Q&A with Vox Media Studios’ Chad Mumm
June 22, 2022
Marketing on Platforms
¿A dónde van exactamente los dólares de publicidad perdidos por Twitter?
November 16, 2022
Member Exclusive
Future of TV Briefing: Media and entertainment matchmakers, 2024 edition
January 17, 2024
Awards
Warner Bros. Discovery, Cancer Research UK, Marriott Bonvoy and Bidstack are Digiday Marketing and Advertising Awards Europe finalists
November 15, 2022
Member Exclusive
Marketing Briefing: ‘Jingles just work’: Why marketers are tapping celebs like Doja Cat, Pusha T and Charlie Day for songs
March 29, 2022
The Creator Economy
Más marcas eligen a influencers Boomer y Gen X, ya que “las audiencias mayores pueden ser tan impactantes” como las jóvenes
April 21, 2023
Beyond Ads
How BuzzFeed’s Creator Score is grading the impact of its creator network
March 30, 2023
Audio Anywhere
Podcasters focus on expansion and reach despite slower ad revenue growth at upfronts
May 12, 2023
Digiday @ Cannes
Resumen de Cannes: Tras la reacción en contra del marketing “woke”, se reconsidera el mensaje orientado a un propósito
June 22, 2023
Publishing in the Platform Era
NBC News, Remezcla drive site traffic through search and social
September 23, 2022
Digiday @ Advertising Week
Resumen de la Semana de la Publicidad: Los especialistas del marketing y los ejecutivos de las agencias hablaron sobre la IA generativa y la propiedad intelectual de las marcas
October 20, 2023
Marketing on Platforms
How LGBTQ+ owned skincare company Beekman 1802 is using Google ads to promote products
July 13, 2022
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