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“It’s about change management’: Sir Martin Sorrell says the billable hour is dying, but getting clients to move in is proving harder
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2559
Results for ‘tiktok’
Beyond Ads
De TikTok y Roblox a ‘Juego de Tronos’, cómo DuoLingo utiliza las tendencias para el marketing viral
August 23, 2022
Member Exclusive
Marketing Briefing: With the World Cup nearing in fourth quarter, marketers are weighing the complications and opportunities
September 20, 2022
Content & Commerce
Amid the e-commerce slowdown, Barbarian launches new 200-person commerce division
January 31, 2023
Brands in Culture
How Zola aims to communicate expanded wedding offerings, boost brand awareness as nuptials make a comeback
March 24, 2022
Publishing in the Platform Era
Inside the evolution of BuzzFeed’s creators program
May 4, 2022
Glossy
El CEO de LVMH afirma que Johnny Depp “funciona muy bien” para las ventas de Dior Sauvage
January 30, 2023
Awards
Amazon Prime Video UK, PinkNews, VGTV and ITV News are Digiday Media Awards Europe winners in 2022
May 31, 2022
Business of TV
Digital content platforms and streamers pitch new ad formats in short and long-form video on NewFronts day two
May 3, 2023
The Commerce Media Era
How live shopping is shaping the future of retail
May 2, 2023
Marketing on Platforms
Why KFC worked with Google to create a marketing strategy for its app
July 27, 2022
Marketing on Platforms
As Snap restructures, marketers believe it should focus on augmented reality as it differentiates the platform
September 1, 2022
Marketing on Platforms
Why a plant-based food company started the first TikTok scavenger hunt featuring Gronk just in time for the Super Bowl
January 28, 2022
Member Exclusive
Media Buying Briefing: Debating the value of open-exchange programmatic vs. PMPs
June 12, 2023
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