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Even with a new U.S. TikTok deal in sight, marketers feel uneasy
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Results for ‘tiktok’
Marketing on Platforms
La campaña de marketing del ‘Cyber Monday’ de Walmart apunta directamente a su rival Amazon
November 11, 2022
Awards
Mindshare, Xaxis, Samba TV and Campfire are Digiday Marketing and Advertising Awards Europe finalists
December 14, 2021
Modern Retail
‘Una construcción sin caducidad’: Detrás de la campaña global de marketing Prime de Amazon
September 6, 2023
Member Exclusive
Future of TV Briefing: How TikTok has influenced media companies’ videos on platforms like Snapchat and YouTube
September 8, 2021
Brands in Culture
Lipton is looking to be ‘relevant for millennials and Gen Z’ with experiential, digital ads as well as partnership with T-Pain
July 15, 2022
Sponsored
The state of publisher audiences: Building stronger connections between publishers and Gen Z and young millennial audiences
January 21, 2024
The Creator Economy
Why this startup dining app is spending all of its marketing dollars with influencers
May 30, 2022
Publishing in the Platform Era
What publishers want from platforms in 2023
December 23, 2022
Digiday @ CES
Resumen CES: Famosos e influencers acuden a Las Vegas mientras el espacio para creadores sigue evolucionando
January 11, 2024
Marketing on Platforms
‘Going viral is not a strategy’: How Hotwire is leveraging online video and TikTok to reach its younger audience
July 28, 2021
Audio Anywhere
Q&A: How Vox Media’s branded content studio is working to integrate its podcast ad capabilities post-merger
May 25, 2022
Member Exclusive
Marketing Briefing: Why marketers, pivoting to brand awareness, are rethinking their advertising on Facebook and Instagram
June 7, 2022
Member Exclusive
Media Buying Briefing: How two media agencies took differing approaches to learning how to adapt to a changing world
June 20, 2022
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